How Do Same-Sex Couples Navigate Hysterisis?
Mobilizing Gendered Capital to Resolve Hysteresis
Read MoreReal advice for academic life.
Mobilizing Gendered Capital to Resolve Hysteresis
Read MoreNicole Mead and Lawrence Williams recently published a JCR article on consumers’ search for meaning. “The Pursuit of Meaning and
Read MoreBillions of dollars are spent around the world on home renovation. But there are intriguing issues within this consumer spending.
Read MoreCharities should use different strategies when soliciting time and money.
Read MoreSomewhere over the Rainbow: Christian Eichert and Marius Luedicke explain why the gay community has fallen apart.
Read MorePractices emerge across diverse cultural and national contexts through adaptation, fueled by processes of codification and transposition.
Read MoreHow do brand leaders such as Vogue’s Anna Wintour or Tesla’s Elon Musk induce awe and inspiration among millions of consumers?
Read MoreAuthors and author teams from the Journal of Consumer Research April issue.
Read MorePlatforms can strengthen a person’s abilities, rights, or authority to fulfill their objectives as a marketplace actor.
Read MoreAndrew Stephen talks with Evan Weingarten and Joseph Goodman about their recent JCR meta-analysis of experiential consumption.
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