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Journal of Consumer Research

Journal of Consumer Research

JCR publishes papers of the highest quality on topics in consumer research. Editors: Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood.

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Author: Andrew Stephen

JCR Chalkboard 

Audio Mining: An Author Interview

28 September 202126 October 2021 Andrew Stephen 2950 Views

Mining and capturing online persuasion at scale using a new automatic audio mining method.

The Authors' Table 

Meta-Analyzing Experiential Consumption

29 March 20219 April 2021 Andrew Stephen 2781 Views

Andrew Stephen talks with Evan Weingarten and Joseph Goodman about their recent JCR meta-analysis of experiential consumption.

Editorial Matters 

Research Ethics: Policy Update

1 January 202124 April 2021 Andrew Stephen 1723 Views

Upon submission and after acceptance, the data used in the research must be made accessible to both the editors of the journal (see exceptions below) and all authors.

The Editors

https://youtu.be/4rF5VSL5GEo

Bernd Schmitt, Columbia Business School
June Cotte, Ivey Business School
Markus Giesler, Schulich School of Business
Andrew Stephen, Saïd Business School
Stacy Wood, NC State University

More

Just a ThoughtSee All

Which Session to Attend?
Just a Thought 

Which Session to Attend?

14 October 202221 November 2022 Bernd Schmitt

In a few days, the annual Association of Consumer Research (ACR) conference will take place. Together is the theme; indeed,

Latest Tweets

Markus Giesler @drgiesler ·
17 Jan

How do brands change in environments defined by increasing consumer heterogeneity? Susanna Molander, Jacob Ostberg, and Lisa Penaloza offer an elegant explanation based on brand morphogenesis. Access all papers in the February issue of @JCRNEWS now https://academic.oup.com/jcr/issue

Reply on Twitter 1615411234030948352 Retweet on Twitter 1615411234030948352 3 Like on Twitter 1615411234030948352 27 Twitter 1615411234030948352
Oxford Journals @oxfordjournals ·
17 Jan

Why are consumers so reluctant to utilize healthcare provided by #ArtificialIntelligence? Enjoy 2022’s Best Article Award winner from @JCRNEWS and find out more: https://bit.ly/3kc9xGT @longoni_chiara

Reply on Twitter 1615352014111899648 Retweet on Twitter 1615352014111899648 6 Like on Twitter 1615352014111899648 20 Twitter 1615352014111899648

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EDITORS: Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood

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