How do consumers whose identities have been devalued set out to contest this devaluation without becoming activists?
New to the Journal of Consumer Research ? Why not dialogue with our associate editors?
Two consumer researchers describe how consumers can make good financial decisions using new research findings.
University of Wisconsin-Madison sociologist Max Besbris on his new consumer analysis of the housing market.
Designed with the goal of better highlighting our community of consumer researchers and the important work we do.
Altmetric badges help JCR authors showcase the wider influence and dissemination of their published work.
A quick summary of Altmetric-enabled attention metrics for the Journal of Consumer Research.
We asked Dr. Allison Pugh, Sociology Professor at the University of Virginia and member of the JCR Policy Board.
RIM has complied a list of work related to race and marketplace topics of that should be interest to JCR authors.
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