New Research Archives - Journal of Consumer Research

The Influence of Budgets on Consumer Spending

17 January 2023 Vlad Dovijarov 0 Views

Get Your Science Out of Here: When Does Invoking Science in the Marketing of Consumer Products Backfire?

17 January 2023 Vlad Dovijarov 0 Views

The Pursuit of Meaning and the Preference for Less Expensive Options

17 January 2023 The Editors 0 Views

Brand Morphogenesis: The Role of Heterogeneous Consumer Sub-assemblages in the Change and Continuity of a Brand

17 January 2023 Vlad Dovijarov 0 Views

L’Art Pour l’Art: Experiencing Art Reduces the Desire for Luxury Goods

17 January 2023 Vlad Dovijarov 0 Views

Automation Assemblages in the Internet of Things: Discovering Qualitative Practices at the Boundaries of Quantitative Change

17 January 2023 Vlad Dovijarov 0 Views

Products in Disguise: Communicating Product Benefits with Surface Mimicry

17 January 2023 Vlad Dovijarov 0 Views

Bundle Selection and Variety Seeking: The Importance of Combinatorics

17 January 2023 Vlad Dovijarov 0 Views

Dysplacement and the Professionalization of the Home

17 January 2023 Vlad Dovijarov 0 Views

There and Back Again: Bleed from Extraordinary Experiences

17 January 2023 Vlad Dovijarov 0 Views

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