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Author: Markus Giesler
Payment Frequency Impacts Consumer Spending
Does the frequency at which consumers get paid influence their behavior?
Why Consumers Value Effort in Caregiving
Products making caregiving easier come with a cost: consumers may feel they have not exerted enough effort.
50 Years of JCR: Special Anniversary Issue
The editorial team invites submissions to JCR’s Special Anniversary Issue to be published in June 2024.
Consumption under Fragmented Stigma
Somewhere over the Rainbow: Christian Eichert and Marius Luedicke explain why the gay community has fallen apart.
Consumer Culture Research in JCR: Our List
A collection for research and training, created by Zeynep Arsel, Markus Giesler, and Ashlee Humphreys.
JCR Best Paper 2021: An Author Interview
JCR Authors Donna Hoffman and Tom Novak on their award-winning paper.
The Ferber Award 2021
The JCR editorial team is pleased to announce this year’s Ferber Award recipients.
Wordify: An Author Interview
A JCR podcast on Wordify, a new methodological tool for discovering and differentiating consumer vocabularies.
Responsibilizing Consumers: The Role of Affect
When responsibility is a matter of affect – something that we feel.