Consumer Culture Research in JCR: Our List
A collection for research and training, created by Zeynep Arsel, Markus Giesler, and Ashlee Humphreys.
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Author: Markus Giesler
Home is Where the Money Is
University of Wisconsin-Madison sociologist Max Besbris on his new consumer analysis of the housing market.
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A New Website for JCR
We have created a new journal website with the goal of better highlighting our community of consumer researchers and the important work we do.
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The Hybrid Economies of Collaborative Networks
This study explains the emergence of hybrid economies.
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Altmetric for JCR Authors
Altmetric badges help JCR authors showcase the wider influence and dissemination of their published work.
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How Do Brands Craft National We-ness?
Although brands have long been carriers of national identity, can brands actually shape or create a popular sense of who ‘we’ are?
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Race in the Marketplace
The Race in the Marketplace Initiative (RIM) is an international transdisciplinary research network dedicated to knowledge production on the historic,
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Updated Keywords
We’ve made some important changes. Now is a good time to update your ScholarOne profile.
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Tutorials in Consumer Research
Tutorials in Consumer Research feature key conceptual and methodological insights from JCR topic experts.
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