How has the American citizen-consumer subject been created since the 1980s?
A collection for research and training, created by Zeynep Arsel, Markus Giesler, and Ashlee Humphreys.
University of Wisconsin-Madison sociologist Max Besbris on his new consumer analysis of the housing market.
Designed with the goal of better highlighting our community of consumer researchers and the important work we do.
This study explains the emergence of hybrid economies.
Altmetric badges help JCR authors showcase the wider influence and dissemination of their published work.
A quick summary of Altmetric-enabled attention metrics for the Journal of Consumer Research.
Although brands have long been carriers of national identity, can brands actually shape or create a popular sense of who ‘we’ are?
RIM has complied a list of work related to race and marketplace topics of that should be interest to JCR authors.
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