Home is Where the Money Is
University of Wisconsin-Madison sociologist Max Besbris on his new consumer analysis of the housing market.
Author: Markus Giesler
A New Website for JCR
Designed with the goal of better highlighting our community of consumer researchers and the important work we do.
The Hybrid Economies of Collaborative Networks
This study explains the emergence of hybrid economies.
Altmetric for JCR Authors
Altmetric badges help JCR authors showcase the wider influence and dissemination of their published work.
Are We Getting Attention?
A quick summary of Altmetric-enabled attention metrics for the Journal of Consumer Research.
How Do Brands Craft National We-ness?
Although brands have long been carriers of national identity, can brands actually shape or create a popular sense of who ‘we’ are?
Race in the Marketplace
RIM has complied a list of work related to race and marketplace topics of that should be interest to JCR authors.
Updated Keywords
We’ve made some important changes. Now is a good time to update your ScholarOne profile.
Tutorials in Consumer Research
Tutorials in Consumer Research feature key conceptual and methodological insights from JCR topic experts.
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