Skip to content
Journal of Consumer Research

Information for Authors

  • Explore Our Research
    • Advance Articles
    • Current Issue
    • Search Articles
    • Browse Editorials
    • Browse Curations
    • Browse Tutorials
  • Journal Information
    • About the Journal
    • For Authors
    • For Reviewers
    • Awards
    • Policy Board
    • Submit a Paper
  • Subscribe
Journal of Consumer Research
  • Explore Our Research
    • Advance Articles
    • Current Issue
    • Search Articles
    • Browse Editorials
    • Browse Curations
    • Browse Tutorials
  • Journal Information
    • About the Journal
    • For Authors
    • For Reviewers
    • Awards
    • Policy Board
    • Submit a Paper
  • Subscribe

Author: Markus Giesler

Let Me Show You What I Did versus What I Have: Sharing Experiential versus Material Purchases Alters Authenticity and Liking of Social Media Users

Markus Giesler 0 Views
Read More

Tangential Immersion: Increasing Persistence in Boring Consumer Behaviors

Markus Giesler 0 Views
Read More

Tweets We Like Aren’t Alike: Time of Day Affects Engagement with Vice and Virtue Tweets

Markus Giesler 0 Views
Read More

Chronic Consumer Liminality: Being Flexible in Precarious Times

Markus Giesler 0 Views
Read More

Moving, Fast or Slow: How Perceived Speed Influences Mental Representation and Decision Making

Markus Giesler 0 Views
Read More

Payment Frequency Impacts Consumer Spending

Markus Giesler 10526 Views

Does the frequency at which consumers get paid influence their behavior?

Read More

Why Consumers Value Effort in Caregiving

Markus Giesler 9860 Views

Products making caregiving easier come with a cost: consumers may feel they have not exerted enough effort.

Read More

Practice Diffusion

Markus Giesler 0 Views
Read More

Consumers Value Effort over Ease When Caring for Close Others

Markus Giesler 0 Views
Read More

The Impact of Payment Frequency on Consumer Spending and Subjective Wealth Perceptions

Markus Giesler 0 Views
Read More
  • ← Previous
  • Next →

The Editors

Oleg Urminsky, University of Chicago
Giana M. Eckhardt, King’s College London
Jacob Goldenberg, Reichman University
Meg Meloy, Penn State
Stephen Spiller, University of California Los Angeles

More

Just a ThoughtSee All

Don’t Exhaust Your Reader

Don’t Exhaust Your Reader

Bernd Schmitt

Great papers focus on the essence of a theory or consumer problem and provide a compelling solution.

JCR – Altmetric

Mentioned This Week

  • Common Cents: Bank Account Structure and Couples’ Relationship Dynamics

    • Article in Journal of Consumer Research
    • March 2023
    • 3 mentions in the past week
Most Mentions

  • The Smartphone as a Pacifying Technology

    • Article in Journal of Consumer Research
    • January 2020
    • 0 mentions in the past week
Highest Score

  • Is Noise Always Bad? Exploring the Effects of Ambient Noise on Creative Cognition

    • Article in Journal of Consumer Research
    • December 2012
    • 0 mentions in the past week
The Latest

  • When and Why Consumers (Erroneously) Believe Income Impacts the Enjoyment of Consumption Experiences

    • Article in Journal of Consumer Research
    • January 2025
    • 0 mentions in the past week
Journal of Consumer Research Logo

EDITORS: Oleg Urminsky, Giana Eckhardt, Jacob Goldenberg, Meg Meloy, Stephen Spiller

Explore JCR

  • Advance Articles
  • Current Issue
  • Search Articles
  • Editorials
  • Curations
  • Tutorials
  • Subscribe

The JCR Blog

  • The Network
  • The Authors' Table
  • JCR Chalkboard
  • Editorial Matters
  • The Pitch
  • Just a Thought
  • New Research

About JCR

  • About the Journal
  • For Authors
  • For Reviewers
  • Editorial Team
  • Policy Board
  • Privacy Policy
  • Contact Us

Copyright © 2025 Journal of Consumer Research. All rights reserved.
Designed by Markus Giesler and Stacy Wood