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Journal of Consumer Research
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Author: Vlad Dovijarov

Call for Nominations: Editor in Chief

Vlad Dovijarov 0 Views

In preparation for the transition to the next editorship, the JCR Policy Board is making a call for nominations.

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Can Consumers Learn Price Dispersion? Evidence for Dispersion Spillover across Categories

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Social Class Shapes Donation Allocation Preferences

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Consumer Minimalism

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Mining Consumer Minds: Downstream Consequences of Host Motivations for Home-Sharing Platforms

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Obligatory Publicity Increases Charitable Acts

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Becoming Through Contiguity and Lines of Flight: The Four Faces of Celebrity-Proximate Assemblages

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Syntax and the Illusion of Fit: How Grammatical Subject Influences Persuasion

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How Resource Scarcity Influences the Preference for Counterhedonic Consumption

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Diversity, Equity, and Inclusion (DEI) in the Journal of Consumer Research: A Curation and Research Agenda

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The Editors

https://youtu.be/4rF5VSL5GEo

Bernd Schmitt, Columbia Business School
June Cotte, Ivey Business School
Markus Giesler, Schulich School of Business
Andrew Stephen, Saïd Business School
Stacy Wood, NC State University

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Just a ThoughtSee All

Don’t Exhaust Your Reader

Don’t Exhaust Your Reader

Bernd Schmitt

Great papers focus on the essence of a theory or consumer problem and provide a compelling solution.

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EDITORS: Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood

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