The Pitch: Gift-Giving Research
Is Valentine’s Day on your mind? Or on your heart? Here are some fascinating JCR research findings on how and why we give gifts!
Givers Aren’t Maximizing Recipient Happiness Like They Think
Experiential Gifts Build Stronger Relationships than Material Gifts
Social Distance and Gift-Giving
The Downside of Choosing Gifts for Lots of Others
How Gift-cards Change Shopping Behavior
The Anthropology of Gift-Giving
Why Gift-Giving Makes Us Anxious
