2022 JCR Reviewer Awards!
In this season of gratitude, we give thanks for our dedicated JCR reviewers. Please congratulate the following for winning our
JCR publishes papers of the highest quality on topics in consumer research. Editors: Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood.
In this season of gratitude, we give thanks for our dedicated JCR reviewers. Please congratulate the following for winning our
Billions of dollars are spent around the world on home renovation. But there are intriguing issues within this consumer spending.
Authors should highlight the consumer relevance of the submitted manuscript.
Practices emerge across diverse cultural and national contexts through adaptation, fueled by processes of codification and transposition.
Using a foreign language makes lying appear less self-diagnostic, thereby increasing or decreasing lying depending on which aspect of the self is salient.
Hear from Wharton’s Barbara Kahn about the future of retailing after Covid-19. What does it take for success?
Two consumer researchers describe how consumers can make good financial decisions using new research findings.
Last week, “Beyond Politics: Promoting Covid-19 Vaccination in the United States” (with Kevin Schulman) was published in the New England Journal
The JCR Teaching Series is an evolving collection of teaching materials featuring research from the JCR community.
The JCR Teaching Series is an evolving collection of teaching materials featuring research from the JCR community.