Editor June Cotte talks with Ju Yajin Wang and Amna Kirmani about their joint JCR research (along with Xiaolin Li).
We want to know who is submitting work to the journal, and who is ultimately being published in JCR.
How does eye gaze direction influence advertising effectiveness? Rita Ngoc To and Vanessa M Patrick explain.
When, why, and how do consumers cope with a status threat by choosing to “pivot” to alternative domains?