The Pursuit of Meaning
Nicole Mead and Lawrence Williams recently published a JCR article on consumers’ search for meaning. “The Pursuit of Meaning and
Author: June Cotte
The Ferber Award 2022
The JCR editorial team is pleased to announce this year’s Ferber Award recipients.
Teaching a PhD Seminar?
Looking for a collection of high quality, interesting research articles focused on a specific consumer research topic? Did you know
Donating Time versus Money
Charities should use different strategies when soliciting time and money.
The Hidden Cost of Gaining Expertise
Expertise can undermine emotional reactions. But that doesn’t have to be the case.
DEI: Who Currently Publishes in JCR?
Recent DEI results about JCR authors from Michel Pham and Columbia University doctoral student Jacqueline Pan.
Local vs Global Helping: A Video Interview
Editor June Cotte talks with Ju Yajin Wang and Amna Kirmani about their joint JCR research (along with Xiaolin Li).
Measuring DEI at JCR
We want to know who is submitting work to the journal, and who is ultimately being published in JCR.
The Immersive Power of Averted Gaze
How does eye gaze direction influence advertising effectiveness? Rita Ngoc To and Vanessa M Patrick explain.
Status Pivoting
When, why, and how do consumers cope with a status threat by choosing to “pivot” to alternative domains?