Are We Getting Attention?

27 December 20202 March 2021 Markus Giesler 1152 Views

Markus Giesler

Markus is Professor of Marketing at the Schulich School of Business and a member of the JCR editorial team.

Markus Giesler has 30 posts and counting. See all posts by Markus Giesler

Journal of Consumer Research @jcrnews ·

13 Jun

Learn more about publishing in @JCRNEWS from current editorial team member @drgiesler at the 2022 AMA Summer Academic Conference Editors' Perspectives Session on Sunday, August 14, 2022, at 8:00am. We hope to see you there!

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Journal of Consumer Research @jcrnews ·

28 May

Until 2017, most Walmart employees were paid every week—now, they can get paid every day, as can workers at many other companies.

@wdlrosa and @StephMTully uncover in a new @JCRNEWS paper how receiving smaller, more frequent paychecks impacts spending.

https://consumerresearcher.com/pay-frequency

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