JCR Papers for Your Ph.D. Course

Teaching a doctoral seminar in consumer behavior?

Consider adding these highly influential JCR papers to your syllabus!

Technology and Innovation

• https://academic.oup.com/jcr/article/46/4/825/5567100
• https://academic.oup.com/jcr/article/46/3/620/5530202
• https://academic.oup.com/jcr/pages/the_psychology_of_innovation

Brand and Identity

• https://academic.oup.com/jcr/article/46/5/995/5637759?searchresult=1
• https://academic.oup.com/jcr/pages/self_identity_and_consumer_behavior
• https://academic.oup.com/jcr/pages/products_as_signals
• https://academic.oup.com/jcr/pages/politics_of_consumer_identity

Morality, Equity, and Ethics

• https://academic.oup.com/jcr/pages/intersectional_structuring_of_consumption
• https://academic.oup.com/jcr/pages/transformative_consumer_research
• https://academic.oup.com/jcr/pages/morality_and_the_marketplace
• https://doi.org/10.1086/677842

Emotions

• https://academic.oup.com/jcr/pages/emotions_and_consumer_behavior
• https://academic.oup.com/jcr/pages/meaningful_choice

Money and Ownership

• https://academic.oup.com/jcr/pages/behavioral_pricing_in_jcr
• https://academic.oup.com/jcr/pages/financial_insecurity_and_deprivation
• https://academic.oup.com/jcr/article/47/2/301/5848005
• https://academic.oup.com/jcr/pages/numerosity_and_consumer_behavior

Social Influence

• https://academic.oup.com/jcr/pages/social_influence_and_consumer_behavior
• https://academic.oup.com/jcr/pages/the_impact_of_informal_groups
• https://academic.oup.com/jcr/pages/cultural_differences

Consumer Goals

• https://academic.oup.com/jcr/pages/food_decision_making
• https://academic.oup.com/jcr/pages/consumer_goal_pursuit