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Journal of Consumer Research

Journal of Consumer Research

JCR publishes papers of the highest quality on topics in consumer research. Editors: Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood.

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Author: The Editors

Editorial Matters Featured on Slider 

Relevance—Reloaded and Recoded

12 February 202212 February 2022 The Editors 77 Views

A JCR Editorial by Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood.

Editorial Matters 

ACR 2021: AE/ERB Meeting

29 October 202112 February 2022 The Editors 3249 Views

Central elements of our editorial strategy for JCR and outstanding reviewers.

Editorial Matters Featured on Slider 

JCR’s Data Policy in Practice

20 August 202120 April 2022 The Editors 4459 Views

How do we approach research ethics and data transparency at the Journal of Consumer Research? A primer from the editors.

Uncategorized 

Quick Reviewer Do’s and Don’ts

8 March 20211 April 2021 The Editors 4984 Views

Reviewing is a major service that a consumer researcher can provide to JCR. 

Editorial Matters 

How Do We Evaluate JCR Papers?

26 February 202124 April 2021 The Editors 8349 ViewsPaper Types

At JCR, we broadly distinguish between five different types of papers, each requiring a slightly different approach.

Editorial Matters 

Evaluating Conceptual Papers

26 February 202121 May 2021 The Editors 5337 ViewsPaper Types

Conceptual papers in JCR focus on new ideas and frameworks for understanding consumer behavior.

Editorial Matters 

Evaluating Theory-Driven Empirical Papers

26 February 202123 April 2021 The Editors 5168 ViewsPaper Types

Theory-driven empirical papers in JCR aim to test (or extend) consumer-relevant theories.

Editorial Matters 

Evaluating Substantive Phenomena Papers

26 February 202124 April 2021 The Editors 5382 ViewsPaper Types

Substantive phenomena papers provide insights into an important consumer behavior phenomenon.

Editorial Matters 

Evaluating Consumer Culture Research Papers

26 February 202123 April 2021 The Editors 5459 ViewsCCT, Paper Types

Consumer culture research in JCR addresses consumer behavior phenomena in their socio-cultural context.

Editorial Matters 

Evaluating (Multi-)Method and Empirical Quant Papers

26 February 202124 April 2021 The Editors 4020 ViewsPaper Types

Methodology, multi-method, and empirical “quant” papers in JCR focus on data and/or methodology.

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The Editors

https://youtu.be/4rF5VSL5GEo

Bernd Schmitt, Columbia Business School
June Cotte, Ivey Business School
Markus Giesler, Schulich School of Business
Andrew Stephen, Saïd Business School
Stacy Wood, NC State University

More

Just a ThoughtSee All

Don’t Exhaust Your Reader
Featured on Slider Just a Thought 

Don’t Exhaust Your Reader

19 June 2022 Bernd Schmitt

Great papers focus on the essence of a theory or consumer problem and provide a compelling solution.

Latest Tweets

Journal of Consumer Research @jcrnews ·
26 Jul

The Policy Board of @JCRNEWS wishes to announce that the term of the current JCR editorial team—Bernd Schmitt, @jcotte, @DrGiesler, @AndrewTStephen, and @DrStacyWood—will be extended by one year to December 31, 2024.

https://consumerresearcher.com/announcement-one-year-extension-of-jcr-editorial-term

Reply on Twitter 1552072958163705861 Retweet on Twitter 1552072958163705861 3 Like on Twitter 1552072958163705861 21 Twitter 1552072958163705861
Michelle Weinberger @consumerlife ·
22 Jul

@GhaliaShamayleh @JCRNEWS Dropping in link since a few people DMed for it https://academic.oup.com/jcr/article-abstract/44/2/332/3057431

Reply on Twitter 1550290185405059079 Retweet on Twitter 1550290185405059079 2 Like on Twitter 1550290185405059079 9 Twitter 1550290185405059079

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EDITORS: Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood

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