Happy ACR 2022!
We hope everybody enjoyed the Association for Consumer Research Conference 2022 in Denver!
Bernd, June, Markus, Andrew, and Stacy
JCR publishes papers of the highest quality on topics in consumer research. Editors: Bernd Schmitt, June Cotte, Markus Giesler, Andrew Stephen, and Stacy Wood.
We hope everybody enjoyed the Association for Consumer Research Conference 2022 in Denver!
Bernd, June, Markus, Andrew, and Stacy